Smith Brothers Farms is a family-owned and operated dairy that has been serving the greater Puget Sound area for more than 90 years. PR and Marketing Manager, Paul Flaherty contacted me with a request for an "eye-catching infographic" to showcase their impressive history, educate their buyers, and promote their business.

 

An entertaining and somewhat droll approach (complete with Seahawks-loving cows) was paramount in the initial request. The finished piece - used in both print and digital formats - is fun to read, covers all the bases and has an unforgettable impact. It was such a hit with the team and clients that Paul asked for a poster-sized version to display at their sales office.